Of all the Bum Steer sagas that played out over the past year, however, none was stranger than that of the man ESPN called "dumber than a blocking sled." Yep, it’s the Aggies’ own Dennis Franchione. His $2 million salary evidently wasn’t enough; he moonlighted as the author of a VIP newsletter, which he sent out by e-mail to 23 well-heeled boosters willing to pay $1,200 for inside dope about injuries and recruits. Unsportsmanlike conduct! When A&M learned of his other gig, the university had to report two rules violations to the NCAA. Even beating Texas two years in a row couldn’t keep him in his job. Congrats, Coach Fran. You’re the Bum Steer of the Year.