Oklahoma continues its quest to get a championship game and a Big 12 tv network by pushing for expansion.
Oklahoma University President David Boren has been outspoken on what he sees as the problems with the Big 12, and how to solve them.
Out of the Power Five Conferences, the SEC and the Big 10 are still first among equals when it comes to media exposure.
The Big 12 is putting in a stiffer non-conference scheduling mandate -- and the Baylor Bears are not gonna like it.
The Texas-Texas Tech game was the highest rated sports event on cable TV on Thanksgiving - which was the equivalent of being voted hippest attendee at a Star Wars Convention.
OU President David Boren thinks the Big 12 should become mathematically correct again and add two teams.
It has been a while since a football game between Texas and Arkansas play for something more than pride, but the two old rivals can still draw a crowd to the TV sets.
Bill Snyder has performed the most amazing turnaround in college football history, and he has done it based on old fashioned values.
Texas and OU have agreed to keep playing in Dallas and in the Cotton Bowl through 2025, which will the 97th straight meeting between the two teams in the venerable stadium.
And there's more to come...
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