Bill Little R.I.S.E.s to the Occasion
Football is around the corner which means Bill's here to write about it. I think. Honestly, I can’t figure out what in the hell he wrote about this week, but I think it's some combination of Texas football, the 2012 team theme, Olympic basketball, and meteorology. See if you can puzzle it out.
I'm late to the party. Others have already brilliantly torn Bill a new one. But I had already dictated this to my Nepalese sherpa, Oblong, during a vision quest on Mt. Bonnell, and would hate to see all of our hard work go to waste. So, I'm publishing this anyway.
Oh, and one more thing before I begin. This satire is dedicated to the memory of Oblong, my loyal companion and trustworthy spirit guide. Cruel fate dealt him the short straw when our trail mix ran out earlier this week. You will be missed, dear friend.
Bill Little commentary: The "R" word
Yes! I love the "R" word. And, of course, I'm talking about "Resbians."
Bill did get Scooby Doo to ghostwrite this week's column, right?
If you are to be relentless, it means you never stop. The sea, the wind, the summer heat - all are relentless.
Aug. 13, 2012
Bill Little, Texas Media Relations
Little could they have known, these football Longhorns of 2012,...
Really, Bill? This is like Yoda reading Charles Dickens.
...that even as they were about to be challenged to fulfill its meaning, the word represented by the first letter of their theme for the year would be played out by a fellow Longhorn on the planet's biggest stage half a world away.
With a little less than three weeks remaining before the start of the 2012 season, the theme of "RISE," is now being put to the test. The team picked it - each letter of the word as part of an acronym with a powerful message. The "E" is emotion. The "S" represents sacrifice that translates to swagger.
It’s called swagrifice. That's when you give, give, and give some more. And then, when you’re done giving, you strut your fucking stuff. That's how Mother Theresa rolled.
The "I" is for intensity. But it is the "R" - representing the word relentless - that will initially determine how it all plays out.
Ah. I see what you’re getting at, Bill. You're answering your own rhetorical question: "Which word of the football team’s unwieldy, hokey acronym-theme will solely determine the the course of the Longhorn football season?" It’s a fine question. A fine, ridiculously stupid question.
Webster tells us that the word "relent" means to slacken, to soften, to become more mild, and finally "to yield."
Yeah, but what does Emmanuel Lewis know?
Relentless simply means "incapable of relenting."
No shit?
Now, it is time to prove that the word isn't simply lip-service...
Fucking Emmanuel Lewis! Dude's such a blowhard.
...It's a chance to show that they mean it.
Who mean what?
...On the practice field, day after day and sometimes twice a day, the Longhorns drill and drill and drill. The hot summer takes its toll, the aches and strains can challenge the day,
One time, I saw a leg cramp slap a fortnight right across the face, impugn its manhood, and demand satisfaction by pistols.
...and it tests a person in a simple way: You have to love this game to play it. Coaches drive hard, it is their charge. On the field and in the meeting rooms, there is little room for error if you mean it when you say your goal is to "Rise."
If you've ever seen Jeff Madden attempt to escape from a standard school desk, you'd understand exactly what Bill is talking about.
If you are to be relentless, it means you never stop...
No. It means you never slacken, soften, become more mild, or yield. See, e.g., Bill Little, This Pointless Article, supra.
...The sea, the wind, the summer heat - all are relentless. And in London, in the basketball game...
SCREEEEECH!!! That's the sound of your brain fishtailing into reflexive WTF?!?! mode. Don't worry. It's perfectly natural. You’ve just been treated to a classic Bill Little mid-paragraph bait-and-switch. "Football, football, football. Football. Gridiron. More football. The ocean. And, as I was saying, basketball!"
Anyway, let's try that again. Your brain is prepared for it this time. And, to mix things up a little, I suggest reading the transitional clause in the voice of the narrator from the 1980's Superfriends cartoon. Try it, you’ll like it.
And in London, in the basketball game for the Olympic Gold Medal, the United States men had to keep coming. Near the end of the third quarter of a game that seemed always in doubt, the American men's team, led by the greatest players in the game, had actually trailed a twice-beaten team from Spain.
Do you mean these basketball Spaniards of 2012?
...The score was tied, 80-80, with 1:39 left in the period. That was when Longhorn-ex Kevin Durant took a pass in the right corner and in seemingly one motion drilled a three-point shot to put the Stars and Stripes ahead, 83-80. America would never trail again, winning the game and the gold, 107-100.Durant scored a game-high 30 points and ripped down nine rebounds, and at the end he was part of an all-star cast of super heroes who deflected personal credit in deference to the goal of the team.
In the theme of the Longhorn team, each letter carries significant weight.
"So, as I was saying about Olympic basketball, letters of the alphabet are important to Texas football." SCREEEEECH!!!
...Each plays on the other. When former Longhorn Dusty Renfro spoke to the seniors at a dinner prior to the start of practice, he suggested you could tie the first two letters together and make it read "relentless intensity."
Balderdash, I say!
...There is strength in that. Certainly it is appropriate not to discount the importance of intensity. But the power of relentless is that it means you never stop coming.
Ouch. Dusty Renfro just found himself on the receiving end of a patronizing pat on the head from Bill Little. Think about that for a minute.
Think, for example, of the sea.
Or think about the sea, for some reason.
...The waves come, over and over again. Sometimes bigger and with awesome power. And sometimes less, but always, always, rolling in. The wind has its moments as well, but from the storm's force or the gentle breeze, you always know it is there. And undeniably, that is always the case with the Texas heat.
The Texas heat never leaves. Even when it's not hot. Like in January.
Anyway, back to the article. Hey Bill, would you do me a favor? I'd really appreciate it if you could string together an incongruent jumble of unconnected half-thoughts lacking any point or connection to the paper-thin theme of this piece.
Relentless on the football field means your opponent always knows you are there, and that you are a force to be reckoned with.That is why this weekend is significant to this Longhorn team. The players picked their theme, and committed to the words. It is easy to be pumped at the start of practice, and when game week comes in a little over ten days, you expect the normal excitement.
Perfect. Thanks!
It will be in the grind of the days of August, when the calendar serves no purpose and time is measured only on where you are to be and when the true character of relentless will come.
This is so true. Every holiday season, I stroll into the local shopping mall and buy a new "Cat Lovers’ Purr-recious Cat-endar" to hang on my cubicle wall for the upcoming year. The moment my Diner’s Club card is approved, I rip the calendar right out of the feeble store clerk's shaking, sweaty hands, flip to August, tear the corresponding pages out, and toss them on the floor right there in Karen's Hallmark.
I have no use for an August calendar. No one does! Those pages are a waste of paper, a waste of ink, and a waste of the cute, cuddly, photogenic cats who gave their lives in vain.
They do kill those cats, right?
Just a week into practice, the Longhorns will soon hold their first scrimmage and begin to get a gauge of how things are progressing. The players understand that the team goal is to achieve an excellence where a lot of players will play, and Mack Brown has challenged each person to find something that they can do to help this team win. When you have a lot of good players, success is determined by playing a lot of good players, and the coaching staff is committed to finding a way to do that.It is significant that Kevin Durant's shot put the U.S. ahead,
SCREEEEEEECH!!!
...but it took great plays by a lot of great players to win the game. When the defense focused on Durant in the fourth quarter, other all-world players stepped up to seal the victory.They won, and they won for one simple reason. They kept coming. Even when things were not going well, even when they were behind. They found a way to win. They defended, they shot, they rebounded, they drove and they scored. And Spain always knew they were there.
The Spanish basketball team always knew its opponent was there because, you know, the players are neither blind nor deaf.
They were, after all, relentless.
Well that’s certainly a nice wrap-up. And those of you with access to Webster will actually be able to understand it.
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It’s really hard elsewise to describe how much I enjoyed this
by paperjames on Aug 15, 2025 8:19 PM CDT reply actions
My Two-Year Old Recently Wrote a Similar Article
My favorite sentence of the whole article:
When you have a lot of good players, success is determined by playing a lot of good players, and the coaching staff is committed to finding a way to do that.
by The Wood Shed on Aug 15, 2025 8:28 PM CDT reply actions
Yayyyyyy!! I have summoning powers.
I must remember to use this newly found power only for good. Nah, fuck it. I’m gonna have some fun.
P.S. No one does it like you, FKT. Red wine does sting the nostril.
by BurntOrangeJuice on Aug 15, 2025 8:31 PM CDT reply actions
Like the Swallows Returning to Capistrano
Fake Ken Tremendous eviscerating Bill Little’s literary effort can mean only one thing.
Football Season!!
by srr50 on Aug 15, 2025 8:36 PM CDT reply actions
Give the guy a break
He’s not the only one to write while drunk. Isn’t that why we use initials and webnyms? (OK, not all of us get paid to get drunk and write, but who would turn down that job?)
…relentless is that it means you never stop coming.
I need to think about this — I’m going over to some porn site and see if I can become relentless.
by J-M-M on Aug 15, 2025 8:49 PM CDT reply actions 1 recs
The thought of Dorothy Hamill gave me many pleasurable evenings as a teenager.
She still looks so damn fine there may be more of those evenings ahead.
Oh, your article was great too by the way.
by Nunna Yo Bizness on Aug 15, 2025 8:53 PM CDT reply actions
The haircut, those thighs
and everything in between. Beautiful smile too. An all-american wet dream.
by Major Cult on Aug 15, 2025 10:56 PM CDT up reply actions
I am forced to create a new word for Little's brilliance: Scrumtrulescent.
It is writing at its finest. Writing that will make you reexamine your life. Writing that will make you see the world for the first time.
by WreckerTex on Aug 15, 2025 9:04 PM CDT reply actions
The Texas heat never leaves. Even when it's not hot. Like in January.
That struck me as I read the original.
Just like the wind, which is always there, except when it isn’t. And the waves, which can be strong or weak. But you know they are there, even if they are so small and weak that they don’t bother you at all. So they, too are relentless. Ineffectual, but relentless.
Oh, God. I can’t even read a Bill Little essay on MBTF anymore without satirizing it a la Fake Ken as I go along.
by Longhorn in Canada on Aug 15, 2025 9:16 PM CDT reply actions
I got through about two sentences of the original
and stopped. No way Fake Ken would pass this one up.
by Dagga Roosta on Aug 15, 2025 11:17 PM CDT up reply actions
My compliments
When you have a lot of good players, success is determined by playing a lot of good players, and the coaching staff is committed to finding a way to do that.
The restraint and wisdom and RISE-iveness it took to just let that stand on its own leave me standing in a pool of awe. Perhaps drowning in said pool like the basketbol Spaniards yielding to the surf as they think of giving their novias a Dusty Renfro.
by RomaVicta on Aug 15, 2025 10:35 PM CDT reply actions
Wow, first
just think if Goodwin had medalled. The whiplash of going from weather to football to basketball, to long jumping, and back around the horn would have been amazing.
Second, Webster absolutely knew about football, after all, his adoptive father was an ex-nfl football player (incidentally, he also knows everything about clearing towns for railroads and candy-grams).
Third, the sea relents (it’s called the shoreline), the wind relents (it would be cooler in Texas in August if it didn’t; see next item), and the Texas heat relents (it’s called autumn). Bill doesn’t quite get relentless, perhaps he should try pointless, that he has a handle on.
by tdwalsh on Aug 15, 2025 11:27 PM CDT reply actions
Even the photo is incorrect
I am 100% sure the woman in the middle is Michelle Kwan, not Kristi Yamaguchi… anything relating to a Bill Little theme is inescapably visited by error.
by Ojnab Bob on Aug 15, 2025 11:55 PM CDT reply actions
thought the same thing
As an Asian-American, I feel compelled to rule that Kwan is much better-looking than Yamaguchi, even if the latter was a better skater. Getty pre-populates those blurbs, though, so it’s their fault, not Tremendous of Fake Ken’s.
http://aseaofblue.com | https://www.barkingcarnival.com | @JC_Hoops
by jc25 on Aug 16, 2025 7:48 AM CDT up reply actions
Bills Little and Byrne
We had so much fun with dollar bill over the years, now he is gone. I guess it hasn’t surprised me too much that the agro americans haven’t jumped all over Bill Little over the years as we did Bill Byrne. As we know, most agro americans are journalistically challenged. Still, Little throws out so much bait for the ags, it seems like someone over there should be having some fun with Bill, not just us.
by Burntorangebaybe on Aug 16, 2025 8:53 AM CDT reply actions
Where the hell
is Katarina Witt? Last time I saw her, she was doin’ the old in and out with Arliss. I know she was a commie , but yum yum!
by boorad on Aug 16, 2025 8:54 AM CDT reply actions
"That's how Mother Theresa rolled."
Same goes for Terry Bozzio.
by SP!DER on Aug 16, 2025 8:54 AM CDT reply actions
I just read some of Bill's prose
To my wife. It was the first time she had ever been treated to his writing. Her response when I finished reading a few choice excerpts was simply to say “he must have a tumor”.
You can charge that to the game!
by T1climb1 on Aug 16, 2025 9:59 AM CDT via mobile reply actions
You know, that's what I don't get
I listen to him call Texas baseball games and he sounds perfectly lucid and sane. I think Bill is trolling all of us.
by nordberg on Aug 16, 2025 11:18 AM CDT up reply actions
Was just getting ready to post the same thing.
At this point, I’m pretty sure the joke is on us. And that’s OK.
Great stuff, FKT.
by Sailor Ripley on Aug 16, 2025 12:18 PM CDT up reply actions
I think it comes down to this
When calling games, brevity is a necessity to keep with the flow of the game. However, when Bill sits down to write one of these pieces, he does so with the intent of blowin people’s minds with profound musings. As a result, he ends up trying way to hard and getting overly flowery with his prose, and we end up with this nonsensical mess of quasi philosophical rambling. If he found some happy medium between announcing diction, which would be overly terse for this format, and his excessively purple prose for these write ups, his writing would be fine but the downside is we wouldn’t have as much fun.
by BurntOrangeJuice on Aug 16, 2025 1:35 PM CDT via mobile up reply actions
yeah if thats true
who ok’s his drivel for publication on the official UT site? Does not compute, even though it would be hilarious. I wonder if Deloss, Mack, etc. get together and read his stuff and laugh til they cry.
by Texastough on Aug 16, 2025 1:43 PM CDT up reply actions
You guys are trying to out-think the room
It ain’t that complicated.
by srr50 on Aug 16, 2025 2:18 PM CDT up reply actions
bravo and thank you FKT
Fake Ken Tremendous’ translation of Relentless Bill Little Commentary, little would it not have been expected, after being read by me, and laughter causing as with an Aggie State of the Union, and triumphant as a one-nil victory for the American futballers in Estadio Azteca, swagger, which is a word with the first letter which is the same as one of the letters in the 2012 football Longhorns’ theme that the team picked it.
by Texastough on Aug 16, 2025 11:19 AM CDT reply actions 3 recs
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